Rissala Design · A Studio Basel Company
Selected work.
Built to carry meaning.
Distinctive identities. Considered experiences. Work that connects an idea to the people, places and cultures it belongs to.
Basel Almisshal
Brand Architect & Creative Director
01 / Hospitality
Danat Hotels & Resorts · Bilingual identity & Arabic lettering
Two scripts. One shared rhythm.
A pearl emblem and carefully balanced Arabic and Latin lettering bring a sense of place to a hospitality identity.
Explore the project — Danat Hotels & Resorts
Challenge
Give the Arabic and Latin names a balanced presence within one hospitality identity.
Approach
The pearl emblem, fine curves and weighted strokes establish a shared rhythm between the two scripts.
Delivery
The portfolio presents the original bilingual signature and Arabic lettering, with an environmental signage visualization clearly identified as a concept.
Environmental signage visualization · concept
Capture the Spirit of Ramadan
Programme identity, publishing & exhibitions
A photography programme moves from a recognizable identity to publications and a shared gallery experience.
Explore the project — Capture the Spirit of Ramadan
Challenge
Connect a photography programme across its identity, publications and exhibition settings.
Approach
Arabic calligraphy, a multicolour star and a bilingual signature form a common visual thread through the programme.
Delivery
The source material includes publications and documented exhibition photography from the Islamic Arts Museum Malaysia and Milwaukee City Hall.
Documented exhibition · Islamic Arts Museum Malaysia
AstraQua
Identity & application studies
A detached apex and angular form suggest an A without drawing it literally—an identity shaped for a technical world.
Explore the project — AstraQua
Challenge
Create a precise, recognizable signature for an autonomous-systems company.
Approach
A detached apex and open centre suggest an A without drawing the letter literally. Angular geometry carries the idea into a technical visual language.
Delivery
The portfolio presents the identity with AI-generated application concepts for equipment, technical communication and apparel. These illustrations do not represent verified manufactured products.
Technology application visualization · concept
La Mer
Brand, interior experience & image direction
A restaurant identity belongs to more than a sign. It lives in the light, the materials, the menu and the guest’s experience.
Explore the project — La Mer
Challenge
Carry a restaurant identity across the environment, menu and visual communications.
Approach
The presentation connects the character of the interior with the graphic identity, menu assets and food photography.
Delivery
Completed interior photography is shown alongside original menu and digital assets. The imagery records the restaurant environment and the visual materials developed around it.
Completed interior · original project photography
Maritime & Seafood Industry Museum
Proposed identity & visitor experience
A simplified sail symbol and a family of blues give a museum identity a clear connection to its coastal subject.
Explore the project — Maritime & Seafood Industry Museum
Challenge
Give a proposed museum identity a clear connection to its coastal subject.
Approach
A simplified sail symbol and a family of blues form horizontal and stacked signatures for different settings.
Delivery
The proposal includes identity studies and conceptual applications for museum signage, publications, keepsakes and sculptural forms.
Proposed museum signage · conceptual visualization
Qatar Mediation Forum
Bilingual identity & forum communications
Squared Arabic letterforms form a compact diamond: a measured visual language for a forum centred on dialogue.
Explore the project — Qatar Mediation Forum
Challenge
Create a bilingual identity that can hold together a forum and its communications.
Approach
Squared Arabic letterforms form a compact diamond. The bilingual name and horizontal rule establish a measured, orderly signature.
Delivery
The original signature appears in the supplied forum-stage photograph. The portfolio also presents programme and delegate-kit application concepts.
Forum stage · supplied project photograph
IBRI Padel
Sport identity & club experience concepts
A racket and a player share one silhouette. Cyan, blue and orange turn a sporting idea into a recognizable club language.
Explore the project — IBRI Padel
Challenge
Turn a padel identity into a recognizable visual language for a club.
Approach
A racket and player share one silhouette; perforations, cyan, blue and orange connect the mark to the sport.
Delivery
The portfolio includes the identity, application studies and a court-and-shade-canopy architectural concept. The visualization illustrates design intent.
Court & shade canopy · architectural concept
International Museum of Muslim Cultures
Museum identity & visitor applications
Interlocking petals rotate around an open centre, bringing distinct elements together in one continuous structure.
Explore the project — International Museum of Muslim Cultures
Challenge
Create a museum identity capable of representing distinct cultures within a shared form.
Approach
Interlocking petals rotate around an open centre. Indigo, cyan and amber give the rosette its rhythm beside a classical serif signature.
Delivery
The portfolio presents the original museum identity and a visitor-tote visualization, showing how the rosette and signature extend to an everyday museum application.
Visitor tote · supplied visualization
Alpha Horse Feeds
Identity & packaging concepts
A horse profile meets the Greek alpha, creating a signature rooted in equestrian performance.
Explore the project — Alpha Horse Feeds
Challenge
Build a coherent identity and packaging family around an equestrian subject.
Approach
A horse profile meets the Greek alpha. The flowing mane introduces movement while preserving a compact, recognizable symbol.
Delivery
The portfolio includes identity and feed-packaging concepts, with proposed literature and digital applications. The images illustrate the proposed system.
Feed packaging visualization · concept
La La Mart
Retail identity & application concepts
Rounded lettering, a lively red and a yellow star create a friendly identity with room for play.
Explore the project — La La Mart
Challenge
Give a retail identity a playful character that can extend across a shop and its products.
Approach
Rounded lettering, a lively red and a yellow star establish a friendly visual language. Product windows and an orderly grid keep the toys visible.
Delivery
The proposal connects a storefront visualization, staff apparel, shopping bags and toy-box packaging. These applications are presented as concepts.
Retail environment visualization · concept
YAFA
Identity & campaign studies
Arabic calligraphy rises through the Latin name, connecting cultural memory with a contemporary identity.
Explore the project — YAFA
Challenge
Connect cultural references with a contemporary identity and campaign language.
Approach
Arabic calligraphy rises through the Latin name; concentric borders recall stitched forms and gather the lettering into a circular signature.
Delivery
The portfolio presents the original identity and supplied campaign compositions across physical and digital settings, with application imagery labelled as conceptual.
Environmental brand visualization · concept
The point of view
A brand is an idea
given a world.
Led by Basel Almisshal, Brand Architect and Creative Director, Rissala Design brings an architectural sensitivity to identity: proportion, rhythm, material and the way people move through an experience.
From a bilingual wordmark to an exhibition or a hospitality setting, the aim is a coherent visual language with a character of its own.
Rissala Design is a Studio Basel Company. This selection combines original identities, documented project photography and clearly labelled application concepts. Concept images illustrate design intent; they do not imply installation or client adoption.
Continue exploring
More from the project archive.
- Antares — Confidential ↗
- Just Madras ↗
- Synapses ↗
- Cartier — Fragrance Concept ↗
- TECHNO ↗
- Strength HGP ↗
- Elizabeth Islands Museum ↗
- Stones World ↗
- Milwaukee Muslim Film Festival ↗
- Hala Café ↗
- Alpha Horse Feeds ↗
- IBRI Padel ↗
- La La Mart ↗
- Maritime & Seafood Industry Museum ↗
- VIM Virtual Islamic Museum ↗
- Wisconsin Muslim Civic Alliance ↗
- Sa Pizzedda ↗
- IMMC — Museum Brand Identity ↗
- Covenants & Coexistence ↗
- Spirit of Ramadan ↗
- Al Areen Academy ↗
- La Mer ↗
- Oman SME Expo ↗
- Qatar Mediation Forum ↗
- Danat Hotels & Resorts ↗
- Oman — Land of Civilizations ↗
- Mississippi for a Just World ↗
- AstraQua ↗
- YAFA ↗
- Environmental Protection Advisory ↗
- Thuluth Calligraphy ↗