Conference identity and campaign
Abu Dhabi Expo
A branding and marketing campaign for the 23rd IAOM Mideast & Africa Annual Conference & Expo, held in Abu Dhabi from 5 to 8 December 2012.
A shared visual language
Arabic calligraphy, wheat imagery and architectural forms connect the event identity with its location and industry. A blue and gold palette carries the system across digital and printed communications.
Documented applications
- Conference identity
- Website presentation
- Sponsor collateral
Historical artwork includes organizer and sponsor marks in their original event context.
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